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Advanced
Digital
Marketing
Certification
Enquire Now
Course Overview
The Advanced Certificate in Digital Marketing is a comprehensive course for professionals, freelancers, and job seekers. All of the fundamental platforms for digital marketing are covered in the course. Now, companies are searching for skilled individuals to grow their businesses on digital platforms, giving digital marketing specialists a great opportunity.
This advanced certificate program is structured entirely around current industrial projects and their execution.
Who should apply?
Ideal for fresh grads and job seekers.
This course is especially intended for recent graduates who want to utilize the internet to their advantage with the goal to obtain their first job in digital marketing.
- Essentials of an Effective Inbound Strategy
- Optimizing Your Website for Search Engines
- The Fundamentals of Blogging
- Amplifying Your Content with Social Media
- Create successful landing page
Overview of SEO Basics
SEO Business Concepts
Types of SEO and their techniques
- Keywords and Competitor Analysis
- Google Analytics and Tag Manager
WordPress Overview
Installing WordPress
Basic Structure of a Website
Customizing your Website
- Importance of Social Media
SMO strategy for business
Facebook & Instagram Optimization and Marketing
Twitter Marketing
LinkedIn Marketing
YouTube Marketing (Vlogging)
Social Media Marketing ROI Intro and Calculation
- Introduction to PPC Marketing
Learn keyword based bidding strategies
The Importance Of using Google Adwords
Relevant Landing Pages
- Types of Google Ads and their utilization
Performance Monitoring and Conversion Tracking
- Reports
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The Advising Team is here to help students as well as working professionals with Choosing or changing their program or major.
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